British Cartoon Network Mistakenly Airs Bookmaker Ad

British Cartoon Network Mistakenly Airs Bookmaker Ad

Despite strict rules that govern the airing of gambling ads on television, the Cartoon Network made a huge faux pas recently when it mistakenly aired an advertising for UK bookmaker Coral within a broadcast on the children’s television channel.

The controversial advertising was aired on Turner Broadcasting’s Boomerang channel along with the Cartoon system, sparking outrage as the broadcast code strictly prohibits the marketing of gambling ‘in or next to programs commissioned for, principally directed at, or likely to appeal particularly to audiences underneath the age of 18 years,’ therefore heads were positively tumbling when the broadcast clearly broke these rules.

Numerous Airings

The station might have perhaps been forgiven for their ‘serious breach’ for the rules had the advertisement aired just once, however the promotion was broadcast nine times on a Saturday morning back in May with this year, that will be primetime viewing for children kick-starting some cartoon antics to their weekend.

The Advertising Standards Agency says that Turner Broadcasting has ‘apologized unreservedly’ for the hiccup, and has now explained that the ad was broadcast, repeatedly, in error.

Action Figure Used

But what’s worse is that the ad that is coral involved one of kid’s most beloved all-time favorite characters and Marvel Comics hero, the Incredible Hulk. This simply supplied more ammunition to those who claim that gambling promoti Read More